Sales is the most crucial part of any business. All businesses need to earn income to survive. Yes, that includes even social enterprises. So salespeople are perpetually in-demand.
And with the onset of automation, a real-person doing the selling is highly sought after because people want to buy from a real human. It adds a social engagement that can’t be replicated by programs. So if you’re looking for online sales jobs, now is the best time.
Here are some Sales Roles you can apply to:
- Appointment Setter
- Lead Generation Specialist
- Inbound Sales
- Outbound Sales
But many salespeople are taught multiple “sales skills” or “closing techniques.” Without the fundamental understanding of sales, you can’t become a great salesperson. Ironic, but most salespeople don’t know the following information.
Here are some tips you should remember when you’re selling to perform better.
Know Your Audience
A thriving business always has an ideal client. This is called a buyer’s persona. You should have a general idea of who your customers are. What are they looking for? What’s the reason for their want for your product?
Knowing this will allow you to understand where your client is coming from, and you can provide better value to them.
Act like a Consultant and Not a Hard-Selling Salesman
Do you remember that salesman or that friend who pushes you to buy products you don’t want? It’s too hard to say no; you just ended up buying to make him stop. And I assure you, I don’t want to meet him ever again.
This is the connotation for most salesmen — people who will force you to buy something. This should not be the case. No one wants to feel he was “sold” into something.
You should act like a consultant, not a hard-selling salesman. A consultant, like let’s say a doctor, doesn’t need to “sell” you stuff. He asks questions and gives out solutions to your problems. And, most likely, you will buy the recommendation wholeheartedly.
Don’t Be Afraid to Ask for the Sale
The fear of rejection is real. People are even scared of it more than death. I mean, it’s normal. It’s like giving your all, but they don’t reciprocate. People feel vulnerable.
So in sales, instead of asking, “would you like product A or product B?” or “Would you like to pay COD or credit card?” they don’t ask the sale at all.
If you want to be the best salesperson, you should not be afraid to ask for the sale. If there are buying signals, try to secure the deal.
It’s a Numbers Game
As a salesperson, you might be discouraged because you’re not raking in the sale. Yes, we all can improve with training, but know that it’s a numbers game.
Even the best salespeople don’t have a 100% closing rate. You should go through the numbers so that you can provide the products or services for your clients. And as you continue, by default, your skills will improve as well.
No Doesn’t Mean Never
People might not buy from you now. But don’t discount them just yet. Your prospects might not be ready yet. They might be only in the research phase now.
But make sure to make your interaction and experience with them enjoyable and informative. So that next time that they’re ready, they know who to call back.
Writing Your Resume
Writing a resume is like a test of selling capabilities. I mean, you’re practically selling yourself to your new client or employer. So make sure that you add only relevant information. List your selling experiences. And focus on the industry they are in.
Also, it’s good to pass a creative resume with templates that stand out. You can check out Canva for sample resumes.
Having a sales career is quite scary, but it can be learned. If you become good at it, you will never run out of opportunities out there. Cheers for your journey to becoming an exceptional salesperson! Good luck!