Remote Staff Remote Staff Remote Staff Remote Staff
  • Home
  • Jobs
  • Our Services
  • About Us
  • Blog
  • Podcast
  • Testimonials
  • FAQ
  • Sign Up
  • Log in
Remote Staff Remote Staff
  • Home
  • Jobs
  • Our Services
  • About Us
  • Blog
  • Podcast
  • Testimonials
  • FAQ
  • Sign Up
  • Log in
Dec 04
7 Essential Skills to Become a Successful Lead Generation Specialists

7 Essential Skills to Become a Successful Lead Generation Specialists

  • December 4, 2020
  • Leandro Eclipse
  • No Comments
  • Skills

Working-from-home is the new normal! With the pandemic happening, many companies pivoted to online operations to continuously run their business while keeping their employees safe. And many are still looking for people who can adjust their working style during these trying times.

And if you’re looking for opportunities yourself, a career as a lead generation specialist might be a good starting point.

lead gen specialist salary

It’s one of the in-demand online jobs in the Philippines with the following average salaries.

 

Understanding the Sales Conversion Process

Understanding the Sales Conversion Process

Lead generation strategies are typically created in companies that operate in B2B industries. And to do this, companies need lead generation specialists. A lead generation specialist’s primary job is to acquire and evaluate new leads.

Here are some essential skills you need to have to become a successful lead generation specialist.

 

Who is Your Buyer’s Persona

Who is Your Buyer’s Persona

The foundation of sales is knowing who your customers are. After all, how can you find someone if you don’t know who you’re looking for? That’s why knowing your buyer’s persona is the most crucial skill.

Based on the data, who buys your products or services? How do they interact? What’s their income range? It is important when designing campaigns and sifting through quality leads in your sales funnel.

 

Communication Skills

Communication Skills

More often than not, you will be tasked to talk to leads and guide them through the sales process. You have to be equipped with communication skills to properly address their needs and objections if any. You should know how to build rapport and trust so that they can eventually become your company’s clients.

 

Digital Marketing

Digital Marketing

The sales conversion process involves looking for clients from different lead magnets through outbound and inbound marketing. It can be through cold calling, optimizing sales pages, email marketing, and many more.

You should have a grasp of digital marketing because this is the modern way of gathering leads for the company. It doesn’t mean you have to do the groundwork. You should just know how it works to create or suggest the best one for your team.

 

Knows How to Prequalify Leads

Knows How to Prequalify Leads

As a lead generation specialist, you have to know how to prequalify leads so that the sales team can focus on those with the highest potential. They look into the following:

 

Can Sift Through Interest vs Intent

Can Sift Through Interest vs. Intent

Not everyone wants to buy now. Sometimes, they are in the research stage before they pass on to avail of the products or services. And it’s quite hard to discern that at face value.

Lead generation specialists need to determine if the customer has only interest, or if they intend to avail now.

 

Can Determine If the Lead is a Decision-maker

Can Determine If the Lead is a Decision-maker

Some leads aren’t in a position to buy. Sometimes, they have higher-ups who have the last say in the decision. As a lead generation specialist, you should also determine if they are the decision-makers.

It would be best to communicate with the decision-makers or at least find out who is so that the sales team can handle the client better.

 

Data Analytics

Data Analytics

Our strategies should be based on data. And past performance or other external metrics can be used to achieve that desired result. But then, you need to know how to analyze the data.

As a lead generation specialist, you should be able to analyze data in order to align your actions to achieve your company’s goals.

 

Conclusion

Conclusion

There you have it! Are you ready to become a successful lead generation specialist? With the skills above, you can become a cut above the rest. If you’re looking for opportunities as a lead generation specialist, you can check this link to find out more. Cheers!

 

Facebook Comments

Disclaimer: The above article was written according to the information available as of press time.
All opinions and beliefs expressed herein do not necessarily reflect those of Remote Staff's, its employees, subcontractors, clients, and affiliates.


  • Facebook
  • Twitter
  • Tumblr
  • Pinterest
  • LinkedIn
  • E-Mail

About The Author

Miko Eclipse is a digital nomad writer who advocates that every Filipino can be a remote worker. Learn as he writes about productivity tips and relevant remote working skills for the modern remote worker today.

Leave a reply Cancel reply

Your email address will not be published. Required fields are marked *

13 + 11 =

Recent Posts

  • 7 Main Factors That Make Employees Stay Loyal to a Company
  • 8 Simple Valentine’s Day Gifts for a Remote Worker
  • The Remote Worker’s Simple Guide to Managing Personal Finances
  • How to Take Care of Your Sick Child While Working From Home
  • 6 Reasons Why Employees Don’t Take Vacations

Archives

  • February 2023
  • January 2023
  • December 2022
  • November 2022
  • October 2022
  • September 2022
  • August 2022
  • July 2022
  • June 2022
  • May 2022
  • April 2022
  • March 2022
  • February 2022
  • January 2022
  • December 2021
  • November 2021
  • October 2021
  • September 2021
  • August 2021
  • July 2021
  • June 2021
  • May 2021
  • April 2021
  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020
  • June 2020
  • May 2020
  • April 2020
  • March 2020

What's Trending

  • Want to Become in-demand in an Online ASP Job? Here’s How.
  • How to Register to SSS, PAGIBIG, and Philhealth as a Remote Worker
  • What’s the Best Computer Specs for Work-from-home and Remote Working?
  • Ultimate Guide: How to File Your Taxes as a Freelancer or Remote Worker in the Philippines
  • Got No Internet? Here are 5 Pocket Wifi Options You Can Use As Back-Up
  • Honesty is the Best Policy: Examples of Lying in Job Interviews and Why they’re a Bad Idea.
  • 45 High-Paying Online Jobs You Can Apply For to Earn at Home in the Philippines
  • Equality for All: Some of the Laws Concerning PWD Employment in the Philippines
  • Ultimate Guide: Comprehensive List of Benefits you can get from SSS as a Remote worker or Freelancer
  • Why You Need to Complete Your Remote Staff Profile (Plus a Step-by-Step Video On How to Do It)
  • Contact Us

    info@remotestaff.ph

    Office headquarters

    Remote Staff, Inc.
    Level 29 Joy Nostalg Centre
    17 ADB Avenue, Ortigas Centre
    Pasig City, 1600
    Philippines

    Links

    • Home
    • Blog
    • About Us
    • FAQ
    • Jobs
    • Privacy Policy
    • Fair Equitable Contracting Policy
    © Copyright Remote Staff - 2023