Virtual Sales and Marketing have been a thing ever since online communication grew in popularity. Not only does this allow companies to reach a wider audience, but it’s also more convenient and safer. And one of the jobs that grew from these changes is the online outbound sales specialist job.
These sales professionals are responsible for handling and attracting outbound customer contacts. They’re also responsible for educating new customers on the company’s services. Aside from this, they also generate leads that could help the company improve its product or service promotion.
Other duties and responsibilities of outbound sales specialists include:
- Contacting prospective customers via telephone or email.
- Conduct market research to develop warm leads.
- Identify prospects that fit the company’s target demographic.
- Maintain contact with existing clients to ensure they’re satisfied and inquire if they have any referrals.
- Report weekly sales goals and objectives to regional leaders.
The salary rate for an entry-level full-time online outbound sales specialist job range from 19,000 Pesos to 28,000 pesos. Of course, this salary rate increases depending on the experience of the applicant. The expert-level salary for an outbound sales specialist could reach up to 50,000 Pesos.
Because of the pandemic, online outbound sales specialists have become even more crucial for companies. It became an in-demand online job because they’re usually the customers’ first contact with the company. This article will provide aspiring online outbound sales specialists with some tips to become more sought-after by companies.
Know Your Customers
As the saying goes: “Knowing is half the battle.” If you want to improve your chances of attracting potential customers, you must first know your customers.
Are you appealing to teenagers? Or perhaps office workers? Your sales pitch must reflect the needs and wants of your target audience. This is so that they’ll be more inclined to listen to you. It’s unwise to use modern slang and jargon when talking to older customers. And it’s cringe-worthy talking to teenagers using inappropriate memes or slang.
Knowing your target market gives you an idea of what means of communication they use. Which then allows you to adapt your approach to them.
Hone Your Problem Solving Skills
A product is a solution to a problem that was unsolved before. The question is does it solve your possible customer’s problem? You need to have problem-solving skills to match your company’s product to what your customer wants.
It might be an inquiry about the specs of the product or a circumstance when using it. But you should find a way to solve their problems to close the sale.
Practice Your Selling Skills
And speaking of sales, your job is to rake in the sales in your calls as much as possible. You should have the selling skills to do so.
Can you spot buying signals? What to do if they are ready to purchase? How do you lead the conversation into a closed sale?
Practice makes perfect. But honing your selling skills will surely bring you to the top of this career.
Be Familiar with Online Communications Apps
Yes, I know this is common sense. I could hear you yelling that you wouldn’t have applied for an online outbound sales specialist job if you didn’t know how to use Facebook or Instagram.
But there are more online communications applications than just these social media sites. Apps like skype, google meet, zoom, and many others have since appeared and are used by potential customers.
If you want to remain ahead of the competition, you must be familiar with how to use these new apps so that you can better communicate with potential customers. Not only that, you should remain open to learning whatever new communication app may appear in the future as well.
Communicate with Your Customers in Mind
On top of communication apps, you should have communication skills to bring the message across effectively. Remember, this is not face-to-face sales. So you should know how to adjust, depending on what they want.
Just in case they are irate for some reason, you should be patient enough to understand their needs. Calm them down. And solve their problems accordingly.
You will not be working alone on this project. You will probably have colleagues and supervisors to report to. Sometimes, you might even work with other departments as well.
So have the collaboration skills to know their ideas and apply them to your craft.
Another soft skill that can help is being adaptable to any situation you’ll encounter at work. Remember, you’ll be meeting a wide variety of people. So what may work on one customer may not work on the other. To attract these customers, you must adjust and adapt your sales pitch to suit their context and preferences.
For example, you’re trying to attract a foreign client to try out your company’s remote working services. Not only will you have to get past the language barrier, but you also have to adjust your sales pitch depending on the customer’s culture and preferences. Being adaptable allows you to overcome these obstacles and convincingly present your sales pitch to your potential customer.
On top of that, there will be new services, technology, and advancements in your field. You should be able to adapt and integrate it into your practice to be relevant in the long run.
These tips are just a few of the ways you can improve your skills in your online outbound sales specialist job. Of course, you will find more as you continue with your job. These tips just cover the general soft skills you will require. These skills are what allow you to face and present to potential customers with confidence.
Of course, these skills are only as good if you follow them. It is still up to you to have an adaptable and committed mindset for your job.
If you’re looking for opportunities in this field, check these remote career listings. You might find the best remote working job for you. Cheers!